Promenade Treasury · Senior Finance Partner · Engaged on your terms

Your finance
function, working
harder for you

I work alongside CFOs, FDs, and leadership teams to bring senior treasury expertise, smarter processes, and financial routes you didn't know were available — without adding to your headcount.

10+
Years at senior finance level
£10m+
Weekly cash flows managed
FX
Across clearing banks, specialist brokers & currency desks
4
Major banking partners managed
Board-level experience across CEO, COO and CFO — translating complex treasury into clear decisions, not just data.
Banking & FX counterparty experience

Most growing businesses have a finance function.
Few have a treasury one.

There's a gap that almost every scaling business hits — the Finance Director is excellent, but they're stretched. Treasury sits in the blind spot. Cash is managed reactively. FX risk is unhedged or poorly structured. Banking arrangements haven't been reviewed in years. And no one has the time to fix it.


That's precisely the gap I fill. Senior treasury expertise, delivered fractionally — so you get the impact without the full-time cost.

Cash visibility is weekly at best

You know roughly where you stand, but precise daily positioning — and forward visibility — stays elusive. Decisions get made on incomplete data.

FX exposure is costing you more than it should

Currency moves are unpredictable. Without a structured hedging programme, your margins absorb the volatility — and no one has formally modelled the exposure.

Your banking arrangements are reactive, not strategic

You deal with the bank when you have to. But proactive relationship management, better facilities, and tighter fee structures require someone who speaks the language.

Your team is losing days to manual processes

Bank reconciliations, reporting, data prep — work that should take hours takes days. The tools exist to fix this. Someone just needs to build them.

Six areas where I
make a real difference

Each of these is grounded in work I do — or have done — at scale, inside a complex multi-entity, multi-currency business with lender relationships, board reporting, and real commercial pressure.

01
Bank Reconciliation Automation

Weeks of manual work reduced to a button click — built for your team, not a developer.

Bank reconciliation is one of the most time-consuming processes in any finance team — and one of the most automatable. Most businesses still do it manually: downloading statements, copy-pasting into spreadsheets, hunting for unmatched items line by line. For a business with multiple accounts, currencies, or payment methods, this can consume days every week that your team can't afford to lose.

I build reconciliation tools that your team can run themselves — no coding, no technical knowledge needed. They drop in the bank export and the system output, click run, and get a matched report with exceptions highlighted and ready to investigate. I've built these across multiple banking platforms, payment processors, and ERP systems, handling the complexity that makes off-the-shelf solutions fall short: batched payments, currency variances, timing differences, intercompany flows, and card transaction roll-ups.

"The best automation is the kind your team uses every day without thinking about it."

What this delivers

Click-to-run reconciliation — no coding required
Multi-pass matching: exact, near-match, batch, manual
Handles multiple banking platforms and processors
Exception report with unmatched items clearly flagged
Card reconciliation across Amex, Visa, Mastercard
Journal output ready to post directly to your ERP
🤖
02
AI & Finance Productivity

The tools your finance team didn't know they could have — built around Microsoft 365.

AI is moving fast, and most finance teams are either not using it at all, or using it ineffectively — asking a chatbot questions rather than embedding it into processes. The gap between these two states is where the real value sits. I help businesses close that gap by designing AI workflows that are genuinely embedded in how the finance function operates.

Practically, that means board reports that draft themselves from source data, variance commentary generated in seconds, automated intelligence briefings for leadership, and analysis tools that used to require a senior analyst for an afternoon. All built around Microsoft 365 — the tools your team already uses — so there's no new platform to learn and no change management headache.

I also work directly with finance teams to upskill them on AI tools in a way that sticks — not a training day, but practical embedding: showing them what the tool can do on their actual documents, their actual data, and their actual problems.

What this delivers

Automated board and executive reporting from live data
AI-assisted variance analysis and commentary
Weekly intelligence briefings built on AI synthesis
Microsoft 365 workflow design (Teams, SharePoint)
Prompt framework library for your finance team
Team upskilling — practical, not theoretical
🏦
03
Fractional Treasury Management

Your senior treasury resource — engaged monthly, without the full-time cost.

Most businesses at the £10m–£100m mark have outgrown the idea that treasury is just paying suppliers and checking the bank balance — but haven't yet reached the point where a full-time Treasury Manager makes sense. The result is that treasury sits with the FD or a senior analyst, squeezed between month-end, audit, and a dozen other priorities.

On a fractional basis, I step in as that senior resource. I provide the cash visibility, FX oversight, bank relationship management, and governance that a well-run treasury function delivers — consistently, every month, without the overhead. I present to your board or leadership team in the same way I do internally: clearly, with recommendations, not just data.

"Your FD will tell you what the cash position is. A treasury partner will tell you what to do about it."

What this delivers

Daily cash positioning and weekly liquidity reporting
FX exposure monitoring and hedging recommendations
Bank relationship management and facility reviews
Treasury policy ownership and compliance monitoring
Board and executive-level treasury reporting
Counterparty risk monitoring across banking partners
💱
04
FX Hedging & Currency Risk

Structured currency management that protects your margins and satisfies your lenders.

Foreign exchange risk is one of the most undermanaged exposures in growing businesses. It's easy to accept as background noise — until a 5% sterling move wipes out a month of margin. I build and manage FX hedging programmes that are proportionate to your exposure, structured within a formal policy, and executed through the right counterparties at the right cost.

I manage relationships across specialist FX brokers and major clearing banks. I build hedge registers, monitor policy compliance, run what-if scenario analysis, and present hedge recommendations to treasury committees and boards.

Currency hedging isn't just about locking in rates. It's about understanding your net exposure, deciding the right hedge ratio for your business risk appetite, and monitoring the mark-to-market impact on your balance sheet — all within a policy your CFO and lenders can stand behind.

Counterparty experience

Across major UK clearing banks, specialist FX brokers, and treasury platforms — giving a clear view of where pricing and service quality actually differ.

Major clearing banks Specialist FX brokers Boutique currency specialists Treasury platforms

What this delivers

Full exposure mapping across currencies and entities
Hedge register and policy compliance tracking
Forward contract and option execution management
What-if analysis: rate scenarios vs. hedged position
Treasury committee hedge recommendations
FX counterparty selection and management
📋
05
Treasury Policy & Governance

The framework that protects your business — and reassures your lenders.

A treasury policy is one of the first things a lender or auditor asks for — and one of the last things a growing business gets around to writing. Without one, financial decisions are made inconsistently, authority limits are unclear, and there's no documented framework to point to when questions arise.

I write treasury policies that are practical rather than theoretical — built around how your business actually operates. And where a policy already exists but hasn't been updated in years, I'll rebuild around the existing framework: updating what's changed, filling the gaps, and making it a document that actually holds up under scrutiny rather than one that lives on a shelf.

I also build the monitoring and reporting cadence that makes the policy live — monthly treasury committee packs, KPI dashboards, and exception reporting designed to give your CFO and board real assurance without creating overhead.

What this delivers

FX hedging policy: instruments, hedge ratios, limits
Bank account governance and mandate framework
Delegated authority matrix for payments and decisions
Investment policy and counterparty exposure limits
Intercompany funding policy and pricing framework
Treasury KPI dashboard and committee pack template
📑
06
Refinancing & Debt Advisory

Someone in your corner who has been through the process — not just read about it.

Refinancing is one of the most demanding processes a finance team goes through. It requires simultaneous management of lender information requests, covenant modelling, working capital analysis, data room maintenance, and internal stakeholder communication — all while the rest of the finance calendar carries on.

I've navigated a live multi-lender ABL refinancing from the inside — from initial lender engagement through to facility agreement. I know what lenders look for, how they read a working capital model, and how to present a business's financial position in a way that builds confidence rather than raising questions.

I can step in at any stage — whether you need help structuring the initial information pack, managing an ongoing data room, building or stress-testing the covenant model, or preparing your team for lender questions.

What this delivers

Lender information request management and tracking
Data room setup, population, and maintenance
Working capital model build and stress-testing
Covenant headroom analysis across facility term
Borrowing base structure review and optimisation
Lender-facing MI, presentations, and Q&A prep

Built for leaders who want more from their finance function

At Promenade Treasury, we keep our client list deliberately small. The businesses I work with get a genuine senior partner — someone who has stood in front of a board and knows what good looks like.

Why clients trust Promenade Treasury

📊
Board-level communication

Experienced presenting at CEO, COO, and CFO level — translating complex treasury positions into clear decisions, not just data.

🏦
Deep banking & FX relationships

Active working experience across major UK clearing banks and specialist FX brokers — including global institutions and boutique currency specialists — giving a clear view of where pricing, credit terms, and service quality actually differ.

⚙️
A builder, not just an adviser

I don't just recommend. I build the tools, write the policies, and deliver the outputs your team can actually use — and keep using after I'm gone.

🔒
Discretion as standard

I work inside sensitive commercial processes. Confidentiality isn't something I'm asked to observe — it's something I take for granted.

You're likely a good fit if…

  • Your finance team loses significant time each month to manual processes that should long since have been automated
  • You want to use AI properly — not experiment with it, but embed it in how your finance function actually operates
  • You're scaling and your finance infrastructure hasn't kept pace — the processes that worked at £5m feel stretched at £30m
  • You have FX exposure but no formal hedging programme — currency moves are affecting your margins and no one owns the risk
  • You're in lender conversations and want someone in your corner who understands what they're actually looking for
  • Your FD is excellent but stretched — adding a full-time Treasury Manager isn't the right call yet, but the gap is real

Simple to get started

1
A proper conversation

20 minutes. You tell me what you're trying to achieve and what's in the way. I'll tell you honestly whether I can help.

2
A clear proposal

Plain English — what I'll deliver, by when, and what it costs. No ambiguity, no hidden scope.

3
Senior delivery

You deal with me throughout. I communicate clearly, hit my deadlines, and deliver things your team can actually use.

4
Flexible ongoing

Monthly retainer or one-off project. Either works — no unnecessary lock-ins, no rolling notice periods that don't suit you.

If it sounds like a fit,
let's find out

A 20-minute call costs nothing. I'll ask about your business, tell you what I'd do, and give you a clear picture of whether working together makes sense. No pitch — just a straight conversation between senior people.

The kind of work
I actually deliver

These are drawn from real engagements and challenges — anonymised where appropriate. Each represents a problem a CFO or FD brought to me, and what came out the other side.

Refinancing
Multi-lender ABL refinancing — from alternative finance to a major clearing bank

A £30m+ asset-based lending refinancing from specialist alternative lenders to a major UK clearing bank, requiring full treasury workstream management alongside a live trading business.

🕐 Duration: 6–9 months
👤 Stakeholders: CFO, FD, CEO, General Counsel, incoming lender
🏷 Type: Project engagement

The challenge

The business needed to move from higher-cost alternative finance to a clearing bank ABL facility — improving cost of debt, unlocking better advance rates, and establishing a more sustainable long-term banking relationship. The process required simultaneous management of a lender data room, detailed covenant and working capital modelling, and ongoing information requests — all while the finance team continued to operate the business month to month.

What I did

I owned the treasury workstream end-to-end: structured and populated the Intralinks data room, built and maintained the information request tracker, produced the working capital model and covenant headroom analysis, and managed lender-facing communication alongside the CFO. I stress-tested the borrowing base structure across seasonal scenarios, identified watch points around peak stock periods, and prepared the finance team for lender due diligence questions.

Outcomes

  • Facility successfully refinanced, improving cost of debt and advance rate terms
  • Data room maintained to lender satisfaction throughout the process
  • Covenant model built with period-by-period headroom visibility across FY
  • CFO's time protected — treasury workstream managed independently
  • Business continued to operate without disruption during the process
FX Hedging
FX hedging programme — bringing an existing policy up to date and making it work

A business with a legacy treasury policy and an FX hedging framework that hadn't kept pace with growth — the documents existed but the practice didn't match them.

🕐 Duration: 6–8 weeks initial, ongoing management
👤 Stakeholders: CFO, FD, Treasury Committee
🏷 Type: Project + retainer

The challenge

The business had a treasury policy on paper — but it had been written some years earlier and the company had grown significantly since. The FX exposure had changed in scale and currency mix, counterparty arrangements hadn't been reviewed, and the hedge register was maintained inconsistently. The gap between the policy as written and what was actually happening in practice was creating risk — and starting to attract questions from auditors and the banking partner.

What I did

I reviewed the existing policy against the current business structure and exposure profile, identified the gaps, and updated it to reflect how the company actually operated. I then rebuilt the hedge register and monitoring framework around the revised policy — clear hedge ratios, counterparty limits, and a compliance dashboard so the CFO could see at a glance whether the business was operating within its own rules. I also ran what-if rate scenario analysis to help the leadership team understand the real cost of being unhedged at different rate levels.

Outcomes

  • Policy updated and re-approved at board level within 6 weeks
  • Hedge register rebuilt and current from day one of engagement
  • Compliance monitoring dashboard in place for monthly treasury reporting
  • Auditor and banking partner questions resolved
  • CFO has clear visibility of hedge position and open exposure at all times
Automation
Bank reconciliation automation — from three days a week to under half a day

A finance team running daily manual bank reconciliations across multiple accounts and currencies — a process consuming nearly half their working week.

🕐 Duration: 4–6 weeks
👤 Stakeholders: FD, Finance Manager, Audit team
🏷 Type: Fixed project

The challenge

Two analysts were spending close to three days every week manually reconciling bank statements against cash book entries — downloading exports, copy-pasting into spreadsheets, and matching line by line. For a business with multiple accounts, currencies, and payment methods, the manual approach had become unsustainable. The process was error-prone, queries from auditors around unreconciled items were recurring, and the team had no bandwidth left for anything else.

What I did

I built a multi-pass automated reconciliation tool that ingests bank exports and ERP outputs in their existing formats — no reformatting required from the team. The tool runs through matching passes (exact value, near-match with tolerance, batch roll-up, and manual override) and produces a single exception report with matched and unmatched items clearly presented. The whole process runs from a single button click. Training both analysts took under an hour.

Outcomes

  • Weekly reconciliation time reduced from ~3 days to under half a day
  • High match rate achieved on automated passes, exceptions clearly flagged
  • Full audit trail built into output for every matched item
  • No coding or technical knowledge required from the finance team
  • Audit queries on cash reconciliation materially reduced
Treasury Policy
Treasury policy overhaul — bringing an inherited document in line with the business today

A growing business with a treasury policy that had been written years earlier and never meaningfully updated — no longer fit for purpose and starting to create risk.

🕐 Duration: 3–4 weeks
👤 Stakeholders: CFO, Board, Lender
🏷 Type: Fixed project

The challenge

The business had a treasury policy — but it was several years old and the company had changed significantly since it was written. Entity structure had grown, currency exposures had shifted, banking arrangements had changed, and the authority limits bore no relation to current transaction volumes. The policy existed more as a compliance box-tick than a working document. With a lender facility review on the horizon, the CFO needed it to actually hold up under scrutiny.

What I did

I reviewed the existing policy against the current business structure — what had changed, what was missing, and where the real gaps were. Rather than starting from scratch, I rebuilt around the existing framework, preserving what was sound and overhauling what wasn't. Each section was updated to reflect the company's current footprint: revised FX hedging parameters, updated authority limits, current banking arrangements, and counterparty exposure guidelines appropriate to today's scale. I also built a monthly monitoring template so the policy remained a live document rather than reverting to shelf furniture.

Outcomes

  • Policy updated to reflect current entity structure, exposures, and banking arrangements
  • Authority limits and counterparty guidelines calibrated to actual transaction volumes
  • Re-approved at board level ahead of lender facility review
  • Monthly compliance monitoring template in place from day one
  • FD confident the document would withstand audit or lender scrutiny
AI & Productivity
AI-powered finance reporting — board packs that build themselves

A CFO who was spending a significant portion of every month manually compiling board reporting from multiple data sources — and wanted a better approach.

🕐 Duration: 4–5 weeks
👤 Stakeholders: CFO, Finance team
🏷 Type: Fixed project

The challenge

The monthly board pack involved pulling data from four systems, reformatting it into a consistent template, writing variance commentary, and building supporting slides. It was taking the CFO and a senior analyst the better part of two days every month — time neither of them had to spare. The output was good but the process was completely manual and highly person-dependent.

What I did

I mapped the full reporting workflow, identified the highest-leverage points for automation, and built a set of AI-assisted tools within Microsoft 365. Data from source systems feeds a structured model; AI generates the initial variance commentary and executive summary from that model; a formatting layer produces the pack in the correct template. The CFO reviews and approves rather than building from scratch. I also built a prompt library so the finance team could use AI independently across other tasks.

Outcomes

  • Monthly board pack preparation time reduced by approximately 70%
  • Variance commentary generated in minutes, not hours
  • Finance team upskilled on AI tools — actively using them within weeks
  • CFO time redirected to reviewing and deciding, not building
  • Process now resilient — not dependent on one individual
Banking Structure
Banking rationalisation — closing dormant entities and building the infrastructure the business actually needed

A business whose banking structure had grown organically and no longer reflected where it operated — accounts in markets it had exited, and gaps in markets where it was active and growing.

🕐 Duration: 3–5 months
👤 Stakeholders: CFO, FD, Legal, Regional Operations
🏷 Type: Project engagement

The challenge

The business had evolved — markets entered, some exited, the entity structure updated — but the banking infrastructure hadn't kept pace. There were active accounts in regions where trading had wound down, creating unnecessary cost, compliance overhead, and KYC maintenance burden. Meanwhile, entities actively trading in new European markets lacked proper local banking arrangements, meaning cash was moving inefficiently and FX costs were higher than they needed to be. The CFO needed the structure rationalised and rebuilt to match the business as it now stood.

What I did

I mapped the existing banking footprint against the current entity and trading structure — identifying accounts to close, accounts to retain, and gaps to fill. I then managed the full process in parallel: closing dormant accounts in markets the business had exited (including coordinating final balance sweeps, mandate revocations, and bank confirmations), while simultaneously opening new accounts in the European entities that needed them, handling KYC documentation, mandate setup, and signatory frameworks. I also built a simple banking register so the treasury team had a clean, current picture of the full account structure going forward.

Outcomes

  • Dormant accounts cleanly closed — KYC burden and bank charges eliminated
  • New European entities banked and operational within project timeline
  • Intercompany cash flows rerouted through the correct accounts from day one
  • Banking register built and handed over — full visibility of account structure
  • CFO confident the banking structure now reflects the business, not its history

See something that fits your situation?

Every engagement starts with a 20-minute call. No pitch — just a straight conversation about whether there's a fit.

Let's have a straight conversation

If something on this site resonates with a challenge you're carrying, the best next step is a 20-minute call. I'll tell you honestly whether I can help — and if I can't, I'll point you in the right direction.

No sales process. No follow-up unless you want one.

🇫🇷 French native speaker. If your business operates in France or has French-speaking stakeholders, I can work directly in French — removing the language barrier from lender conversations, documentation, and banking relationships where it matters most.

📍
Location

Cheltenham, UK · Available UK-wide & remotely

📅
Availability

Currently taking on new clients · Limited availability

Jules Dehooghe — Promenade Treasury
Jules Dehooghe · Founder

Treasury Manager with 10+ years inside complex, multi-currency businesses — board-level reporting, live refinancings, FX programmes, and finance automation. French native. Based in Cheltenham.

What to expect
after you reach out

I aim to respond to all enquiries within one working day. For a first conversation, I'll usually suggest a 20-minute call — no agenda, just a chance to understand your situation and see whether there's a fit.

  • Response within one working day
  • A 20-minute call to understand your situation — no pitch
  • A clear proposal if there's a fit — plain English, no small print
  • Honest advice even if the answer is that I'm not the right person
  • Complete discretion on anything you share
📬 Enquiries sent directly to PromenadeTreasury@outlook.com

Message received — thank you.

I'll be in touch within one working day. If you'd prefer to speak sooner, feel free to connect on LinkedIn.